In 2010 celebrate 10 years of graduation in Communication.
March 2000. I took my straw and walked right into the hands of my mother, right there on graduation, the Red River Theatre stage in Goiania, Goias
To approach the internet, I had to do a course. Computer was "something rich" in that little head young man who barely had a landline. The FACOMB the School of Communication at the Federal University of Goiás, were super crowded. The sign was up, the browser was Netscape and mailbox, Eudora.
To search for jobs, went every day for eight months to a library close to home, pick up classified in newspapers. Finally conquer the PC first, but soon had to sell, once I moved to Sao Paulo.
Little did I know then, would not survive without a PC, a cellular phone, modem, broadband router, and now an iPhone 3G.
Working in various offices of press offices also had taken the time of the fax and the endless visits to newsrooms. Today, we know the faces of journalists at events and on their blogs, facebooks and Orkuts.
January 2009. I tried to warn the UFG would be the year of digital convergence on my master's project. But they would not listen. In May, the twitter of Erotika Fair tava pumping and myself had several returns of people watching the show for that unprecedented vehicle. One, Paula Aguiar.
We are there. Today there are over? (Pulls tried to see from Google, but no one knows and no point tb pq before you finish typing the text you already read and there will be many other social networks available on the web). Anyway, do not need to be in all but surely, from here on, who wants to appear, should be at least five of them major and a few more that have to do with the profile of the niche audience that wishes to achieve.
Even the press is on social networks. All major media outlets have profiles on networks and blogs to explore their best talents in journalism. And what's best and most thorough, analyzed, and ruminated on the information produced by them go to these channels, leaving only a short, impartial and neutral towards "official".
As a publicist, I am observing this movement and chasing lost time. Now in addition to making the release, exploring the potential client, send it to the press, combine staves with producers and reporters, we also need to approach bloggers gain their sympathy. Create and manage profiles for customers in the networks. And the hardest part: to make them understand that this is also work, and hard work.
The demand is already so great that some companies specialize in "digital presence". Do not just come out in newspapers, magazines, TV, radio and in matters of the Internet itself. You must have a good profile in the networks. And going further: active profiles, conversantes, dialoguing with their added. Every day at least. The great success of Athens is that.
We are already the second reference in erotic market on Google in less than four months of existence. Paula Aguiar, "blogger-nerd" that is, mapped our key channels of communication networks and responds to all her own. Impossible, difficult, laborious? Think about this: it's all a matter of habit. It should be difficult to read the newspaper when nearly everyone was illiterate, get a radio or TV (and more come to have a program in these vehicles) at the time of their promulgation. But the internet, my king, is $ 1.00, 15 minutes in any lan-house or Internet cafe on the planet!
So enjoy this gift of all time called social networking. Spend time testing, experimenting, playing. If you need to consult a professional. (In fact we are here for that).
Always remember that being in a network is to cultivate relationships. Not the virtual hide wrong procedures. We are now a large "village residents." A large tenement, or a large enclosed condominium high-class, whatever. There is still a method, a technique, an ethic, a moral guide to social networks, only a few pre-set behaviors among those who are already inciados for some time. Therefore, seek contact with the "dinosaurs" of networks to better understand how the mutual respect, two-way street and logical, common sense is for someone who has and who really wants to have, end up having.
That in 2010 his star shine in the heaven of good business and in the sea of ​​possibilities of the internet!

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